Comparison Kit layout for WooCommerce

What it is

Comparison Kit renders a side-by-side comparison of 2 to 3 product variants or tiers directly on the product page. Each column shows a product name, price, feature list, and a buy button. The customer compares at a glance and picks the right option without visiting another page or contacting support. Products are added to the WooCommerce cart individually with no bundle discount unless you set one.

When to use it

Use Comparison Kit when you sell a product in multiple configurations - Starter vs Pro, Basic vs Premium, Single vs Multi-site license. It is especially effective for digital or software-style products where the differences are best shown as feature lists. If you want to offer a discount for buying multiple variants together, this layout also supports a combined bundle price.

How to set it up

1. Create a Comparison Kit bundle

   In BizBundles, select the Comparison Kit layout. Add 2 or 3 product columns. Each column can reference a different WooCommerce product or variation.

2. Write the comparison copy

   Set a title, subtitle, and feature bullets for each column. Highlight the differences honestly - over-claiming in comparison tables reduces trust. Mark one column as "recommended" if appropriate.

3. Publish

   The comparison widget appears on the product page. Each column has its own buy button. If the customer clicks "Add both", both products go to the cart.

Use cases

Frequently asked questions